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Anytime Fitness - Find your fit
- Chris Murphy
- Jan 4
- 1 min read
Updated: Jan 6
Client: Anytime Fitness
Agency: The Hallway
Anytime Fitness is Australia's leading gym chain with over 500 clubs across the country. However they came to us in need of a new brand platform that helped them fulfil their brand purpose of "democratising health and fitness across the country".
This was brought to life who make the gyms who they are - the characters. And so, we created a campaign called 'Find your fit' which celebrated the different types of gym-goers in all of their glory to let everyone know that Anytime Fitness welcomes everybody.
